What makes LeBron James be great off the court that leaves Curry under him

The NBA has been dominated in the last twenty years by LeBron James, in that time he has been writing his legacy and has been able to cement himself as one of the greatest basketball players of all time. Even some think he is the GOAT over Michael Jordan.

This time, ESPN analyst Stephen A. Smith has given the key to why LeBron James has been trascendent in the sports world besides being one of the greatest on the basketball court.

When asked who is the most valuable athlete in the MLB, NBA, NFL, or NHL? Smith without doubting a second said "I think LeBron James [is the most valuable athlete in the country]... LeBron is a global iconic brand... When you think about him, it's not just his greatness as a basketball player... He's the face of [the NBA]."

That's something no one else has been able to replicate, not even Stephen Curry, as he is great and popular but in the USA, LeBron is a brand all over the world now.

LeBron James has trascended the sport

LeBron James is so popular that he has been on the same level as superstar athletes around the world like soccer's Messi and Cristiano Ronaldo. Also, his fortune makes him one of the most successful athletes ever.